Saturday, December 12, 2009

Joe 6 Pack Final

This is how my final Joe 6 Pack turned out. I was pretty pleased with the final design. I was surprised to find that the template I created actually fit together and held up (for the most part!). If I would have done something differently, I probably would have covered the inside with the same argyle texture I used on the outside.

Friday, December 11, 2009

Audio Book Rev 2

This is my second revision for the audiobook for To Kill A Mockingbird.

Wednesday, December 9, 2009

Audio Book Rev 1

I chose to make an audiobook for To Kill A Mockingbird. My concept is to create CD packaging that when unfolded looks like a bird, and holds a CD that looks like a target. I will use my typographic illustration from Illustration class for the cover design. On the inside, I'm going to use different typography also, I believe, to match the cover somewhat. Also, I will probably have a little "blurb" about the book and some more information.

Joe 6 Pack In-the-Making

I went through a lot of different names, themes, and design choices with this project. First off, I knew I wanted to make a 6-pack of beer. The next thing to decide on was a concept. My first thought was to base my beer around an Irish theme, because my birthday is on St. Patty's Day, and the project had to include our name in either the name of the company or the beer. My first name choices were the following:

Semple's St. Patty's Day Barley Pop
Erin-Go-Barley Pop (Erin Go Bragh)
Erin's Emerald Isle Barley Pop
Erin' Emerald Isle Brew
Erin's Emerald Isle Oat Soda
A Semple Ginger Ale
A Semple Solution
Erin Go Bragh's Ginger Haired Ale
and finally I decided to use my nickname and landed on...Stump's Ginger Shandygaff

My idea was to have Irish related things, such as shamrocks, pots of gold, lots of green, etc..., however I decided to completely turn my beer over to another concept...red-heads, or "gingers", hence the name "Ginger Shandygaff", with Ireland's flag colors: green, white and orange. I wanted to have argyle in the design somehow, and ended up making the label for the beer bottles in the shape of a diamond from the argyle pattern I created.

Monday, December 7, 2009

Viscom Final Portfolio

For Joe 6-pack, I designed a 6-pack of beer (mixed with ginger ale), called Ginger Shandygaff. I was going for a textured, rough kind of look, and also used a red-headed young man to bring out the "ginger" in the ginger ale beer.
The entire design, laying out of, and crafting took approximately 11 hours.


To promote the Red Barn Arts & Crafts Festival, I used a picture I had taken of a young boy walking along a line of pumpkins. My concept was "follow the pumpkin trail", considering pumpkins were everywhere at the festival. I wanted the typography to be bold and have a modern feel, which I think came through well.
The entire design of the Red Barn campaign including the poster, web banner, newspaper ad, and brochure took approximately 18 hours.

We had to shoot our own photography for a magazine article titled "Time In the Woods". I wanted to do a one-column grid structure centered, just to try it, and I think it works pretty well for this article. The color scheme worked well also I believe, with all of the pictures being woodsy and warm colored.
To shoot the photography needed, design, and layout this spread, it took approximately 5 hours.


To promote Society of Illustrators' Call for Entries, I designed a mailer, which doubles as a poster. I went with the concept of illustrating your senses. Basically I wanted a "sensual" feeling, and I feel that the poster referring to PDA comes across this way to match the concept. The design, layout, and craft of Society of Illustrators took approximately 8.5 hours.

Using a professional photograph of our choice, we had to create a 2-page magazine spread. I chose a photograph of a golden lion tamarin, so I decided a National Geographic article would go well with the picture. I like the grid structure I used here because it's simple, yet it turned out looking somewhat professional.
This spread took 4 hours to design.



This was a magazine advertisement for Rapala Crankbait Lures. I used an image that I had in my own stock of photographs. I like this layout because of the text wrap on the main image and the graphic on the top right page. I think the graphic adds a little more of an "ad" feel.
This magazine advertisement took approximately 4 hours to design and layout.



This was a magazine spread for an article containing lots and lots of body copy! I used a stock image of a curly fry and wrapped the text around it. I had issues with placing the orange box of information on the right page, but I think the spot it ended up in turned out well.
This magazine spread took approximately 4.5 hours to design and layout.

We had to create an audiobook for a book of our choosing. I chose to design packaging and a CD label for the audiobook for To Kill A Mockingbird. My concept was the design the packaging so that it would unfold and look like a bird, and the CD would be a target, taking on the literal meaning of "killing a mockingbird".
The entire design, layout, and crafting of the audiobook took approximately 7.5 hours.


Thursday, December 3, 2009

Wednesday, November 25, 2009

Red Barn Revision #3

Here is the third revision of Red Barn Arts & Crafts Festival.

I still have a ways to go on the pamphlet; it is too purple at the moment instead of a dark red. The headlines need spiced up on the inside.

I like the poster better when it has some color in it. The pumpkin in the back, however, needs to have more orange in it.
The banner is going to be 4-color instead of 2, similar to the poster above.
And, last but not least, is the newspaper ad. So far, I like it.
What do you think?

Society of Illustrators Final

This is the final Society of Illustrators mailer.


Monday, November 16, 2009

Society of Illustrators #3

Here is my third revision of the Society of Illustrators mailer.


Wednesday, November 11, 2009

Monday, November 9, 2009

Society of Illustrators #2

Here is my second rev of Society of Illustrators.


Sunday, November 8, 2009

Red Barn

For Red Barn, I decided to go with the theme of "Follow the pumpkin trail" because the festival is very autumn-ish, and there tend to be a lot of pumpkins around. Also, some of my better photographs had pumpkins in them. We are creating a pamphlet/mailer, poster, newspaper ad, and web banner for this project.

First, is the Red Barn Arts & Crafts Festival pamphlet/mailer. The text has not been manipulated yet but that will come soon. I generally know where things are going to go.

This is the other side of the pamphlet/mailer. The top (upside down) flap will fold down over the bottom section, and the picture will be completed. Also, there is a mailer panel on this side.

This is the Red Barn poster. Actual size is 13x19. I'm thinking about making the picture monotone or duotone to go with the flow of the mailer, banner, and ad, but I'm not sure yet.

This is the half-page newspaper ad. I really like the typography so far, but it needs something else. Since it is a 2-color job, I made the photograph a sepia kind of color to emphasize the fall feeling. Actual size is somewhere around 10.25x10 I believe. I need to downsize mine a bit; I believe it's 15x11 right now.
Last but not least, this is the web banner. Apparently the web banner has to be horizontal, so I need to change the profile, but I really liked the vertical layout anyway!

Society of Illustrators


Saturday, October 24, 2009

Tamarin Finals

Here are my final layouts for the professional photograph assignment.

For the spread, I brought the body copy up from the margin a bit at the bottom. Also, I finally finished the body copy text.

For the poster, I tried to sell the service a little more than just inform people about it. To do this, I added the pull quote that is "from a user" of the service. Also, I added a kind of subtitle to the top of the spread. I think the logo of the handicapped person with the monkey (which is a rebuilt Helping Hands logo) helps get the point across that this is a service to help those that are handicapped become more independent.


For the poster, I made the "to save them" text a little more visible by upping the opacity and changing the position.

Tuesday, October 20, 2009

Revision of Time in the Woods

Here is my first revision of "Time in the Woods". I centered the one column of text and added some extra photos above the body copy. Also, the image on the left is now taking up the entire left page. I think the headline might need to stand off the background a bit more; it's kind of hidden. Anyway, here it is.